Business is Blooming for Unwanted Flowers

[BIZ STREAM SPECIAL EDITION]
This series includes selected stories from BIZ STREAM's signature "On-Site" reports. As the pandemic extends into its second year, far fewer special events and weddings have left florists with an excess supply of flowers. Some companies, however, are finding unique ways to turn these unwanted flowers into business opportunities. This episode features a company that is reaching new customers through unorthodox sales channels and another that is adding the unwanted blossoms to its fragrances and air fresheners.