Picture Books

Increasing digitalization has led to fears about paper books, and a reappraisal of the value of picture books. Unlike reading for information, picture books use their physical attributes to surprise or delight – turning the page is always a true experience. A single picture book draws on image and graphic design, visual direction and design, as well as the product design of covers, bookbinding and printing. It's a treasure trove of different designs to explore. Our presenters visit picture book authors and designers at work, and explore the charm and potential of picture books from a design perspective.

Transcript

00:10

Do you remember any picture books from your childhood?

00:20

Today on "Design x Stories," we're exploring the world of picture books.

00:26

I have always been a big fan of picture books,

00:28

and I think we can all agree that a good picture book isn't just for children but for adults too.

00:34

And today, to dive deeper into the world of picture books,

00:37

I'm here to visit a Japanese book artist who has created some unique and interesting pieces throughout his career.

00:46

My first stop is this charming gallery of picture books.

00:58

One book catches my eye for its simplicity.

01:07

It's a cloud cutout on a blank white page.

01:17

"A cloud

01:20

carried by the wind."

01:24

"Little by little it keeps on changing shape."

01:28

"The destination is up to the wind."

01:34

This unique book follows a series of constantly changing clouds.

01:42

The cut-outs layer over one another to create all kinds of new shapes.

01:51

- Hello.
- Hello!

01:53

I'm Komagata Katsumi.

01:55

- It's a pleasure to meet you today.
- Thank you for coming!

02:00

Book artist and designer Komagata Katsumi has fans around the world.

02:09

His work explores the expressive power of paper.

02:16

This pop-up book follows the life cycle of a tree.

02:24

Komagata has created dozens of exquisite books

02:27

that highlight the colors and qualities of paper and how it can be shaped.

02:34

I was just reading this book, "A CLOUD".

02:38

I kept feeling that the story
was about families.

02:43

- Interesting.
- The cloud is myself.

02:46

And I change shape as
I'm blown here and there.

02:50

I meet other clouds, a partner,
and grow bigger.

02:56

We become a family.

02:59

That's very lovely.
Clouds are at the mercy of the wind.

03:03

I felt that was the nature of life.

03:06

I kept the text very short so
readers could find their own meaning.

03:14

Personally, the blank space is
the first thing I think about.

03:20

It's almost all blank space!

03:23

- That's true.
- Almost all of it!

03:30

As a young man, Komagata began his career in graphic design.

03:37

He went to the US when he was 23.

03:39

It was there that he fell in love with the versatility of paper, working a range of jobs like package design.

03:49

This was my very first job.

03:55

A basketball in the sky?

03:59

It's an invitation for
an NBA All Stars game.

04:04

I left my sketches on my desk one day.

04:10

A director came by and left a note.

04:16

'At this size it will need to be folded.'

04:21

So the basketball is the moon.

04:25

Open it to reveal the All Stars.

04:29

- I get it!
- They form the net.

04:33

- Surprise!
- Exactly.

04:37

It was a revelation to me.
The potential of paper!

04:42

Simply folding it can create
this kind of surprise.

04:51

That's so fun.
Where did you go from there?

04:54

At the time, I still wasn't
interested in picture books.

04:59

But I returned to Japan,
I married, and we had a baby.

05:06

At three months after birth,
a baby's sight is still pretty fuzzy.

05:15

So I made a set of cards
to test how much my girl could see.

05:21

She reacted immediately
to the black circle.

05:30

This is Komagata's first picture book.

05:34

Pretty stylish for a baby book.

05:38

It contains twelve cards.

05:46

Too young to distinguish color,

05:48

his daughter reacted to the black circles which looked like her mother's breast.

05:53

It was this discovery that led Komagata to create this book.

05:59

The sudden change in the space created by the paper catches a baby's attention.

06:19

So it came from a deep desire
for communication?

06:26

As a dad, I felt left out.

06:29

You're already communicating
with your baby.

06:34

- That's true.
- They hear your voice.

06:38

I thought that putting something between us
could help connect father and baby.

06:47

That's what inspired me to start creating.

06:50

And you opted to create books and cards.

06:56

That feels very much like something
a designer would do.

07:00

In New York, I saw all kinds of
cultural and linguistic barriers.

07:09

Problems always arise in communication.

07:13

Visual language can solve
some of those issues.

07:19

No star in the sky has a star shape.

07:24

It's a metaphor, one that's
understood around the world.

07:32

I feel picture books exist along
that same axis of thought.

07:41

Komagata continued to make new cards as his daughter grew, writing 10 different books.

07:50

Her reactions steered the shapes he created.

08:11

Are you two still close?

08:14

- We work together.
- Oh, really?

08:16

I can't work without her.

08:18

- Hello.
- Hi, nice to meet you.

08:22

It's a pleasure.

08:24

Your dad poured his love for you
into his books.

08:31

How do you feel about them now?

08:34

- It's a little embarrassing.
- Oh, is it?

08:37

I have two girls of my own.

08:40

I never dreamed I'd be reading these to them!

08:45

It's about asking what
they expect to see next.

08:53

The key is to wait for that response.

08:58

Allow the child to think and reply.

09:02

It's like training through play.

09:05

This is how Dad and I talked.

09:10

It's kind of like your blank spaces
from earlier.

09:15

- Yes, I agree.
- You have to wait.

09:18

So you've been your father's muse
for all these books.

09:27

Komagata was mesmerized by his daughter Ai.

09:30

After attending her birth, he took an interest in the biological process of childbirth.

09:38

He came across a theory that labor pains are caused by hormones sent from the baby to its mother.

09:47

Inspired by the idea of a baby's initiative, he created another book.

09:57

Childbirth, from the baby's perspective.

10:03

At the end of the brightening tunnel is the umbilical cord -

10:07

the same one through which the baby sends chemical signals to its mother.

10:16

That's really amazing!

10:21

Your own experiences prompted you
to do research.

10:27

And all of that eventually
led to the creation of this book.

10:32

- That's right.
- Wonderful.

10:35

All of it comes back to her!

10:39

This kind of expression
isn't made, it's born.

10:48

In 2001, Komagata received a commission from the Pompidou Centre in Paris.

10:57

A picture book that sighted and non-sighted readers could enjoy together.

11:14

Open the folded pages...

11:15

to reveal surprising shapes!

11:23

The changing shapes can be felt, not just seen.

11:30

Picture books are all about
imagination and revelation.

11:38

A group of blind folks in Paris
helped me with these ideas.

11:50

It's not easy for sighted people
to focus on other senses.

11:56

It's so different with my eyes closed.

12:00

It's so soft.
An unusual texture.

12:06

They were delighted by the prototype.

12:12

They told me the paper was beautiful!

12:15

- Your focus group?
- Yes.

12:18

They meant that it felt beautiful.

12:24

Sighted people often
don't pay attention to these things.

12:28

It's easy to assume it'll be hard
to explain verbally or through touch.

12:34

But this does it perfectly.

12:38

- We fall prey to stereotypes.
- Exactly.

12:43

The focus group gave me such
wonderful feedback. I learned so much.

12:55

I have a bit of a confession to make.

13:00

I have a dream of one day
working with picture books.

13:09

But it's not as easy as it looks.

13:14

- You can do it.
- Really?

13:16

You have a big opportunity
coming with your own baby.

13:20

Spend time with them
and see what you can make.

13:25

- Let it take shape.
- It's the perfect environment.

13:29

I guess so.

13:31

I feel inspired now!

13:34

- I wish you all the best.
- Thank you very much.

13:42

One, two, three!

13:47

Picture books provide all kinds of experiences.

13:52

The tree grew into the morning sky.
Upside down, it's a lightning flash!

14:08

This book seems perfectly ordinary. But its pages hold a special experience.

14:22

"A moonlit night."

14:28

"The short span of time it takes for a little boy to reach his grandfather's home."

14:37

"Creatures move in the quiet dark."

14:50

Turn the page, and enjoy the careful attention to these brief moments.

15:05

The spelled-out sounds emphasize the quiet of the night.

15:24

Prick up your ears as you turn the page.

15:42

It's a design that appeals to the senses, stretching out the beauty of a single moment.

15:58

Now I find myself today in Kanagawa Prefecture at the port city of Yokosuka.

16:03

I'm meeting the internationally acclaimed picture book creator, Arai Ryoji.

16:09

He's presently holding a major exhibition at the museum right here.

16:18

Bright colors, brimming with energy.

16:26

A limitless, creative world.

16:41

These are the work of award-winning picture book author and artist Arai Ryoji.

16:47

He's produced over a hundred picture books.

16:54

He's also worked on paintings, music, and even directed art festivals.

17:15

A whole world of Arai Ryoji.

17:19

So many books!

17:23

A Sound of Taiyo-Organ

17:24

This is what I know Arai Ryoji for.

17:28

The little road for the elephant bus.

17:33

And the waiting rabbit.

17:37

I imagined the bunny and bus
talking to each other.

17:41

The imagination of the young, I guess.

17:45

I'm always blown away by his work.

17:49

Hello.

17:50

- Hi, it's great to see you again!
- Likewise, hello!

17:54

It's been twelve years!

17:57

What's this?

17:59

Drafts of my picture books. Blueprints.

18:04

They're actually pretty important.

18:11

Arai begins all his picture books by writing the text.

18:15

Once that is complete, he very rarely changes it.

18:22

With the text in place, he begins sketching pictures at the scale of the final book.

18:33

What are you holding?

18:35

- A pen.
- Why?

18:38

- I get restless without one.
- Interesting! You always have one?

18:41

Always.
I was just working on something.

18:44

- Still working?
- Coming here makes me want to draw.

18:50

The art is over here.

18:54

Oh wow!

18:56

They're all here.

18:58

- " A Sound of Taiyo-Organ".
- I saw it!

19:02

I love your coloring. It feels
childlike, like it was done by kids.

19:09

- I'm better!
- Than kids?

19:14

Kids can't do this.

19:18

"A Sound of Taiyo-Organ" is about an elephant bus journeying under the protective gaze of the sun.

19:38

Kids and adults react differently.
Even to things like color.

19:43

Little kids listen to
the words being read aloud.

19:50

Their eyes are focused on the art.
On the line and color.

19:55

I love watching them as they read.

19:58

Seeing how they absorb the
energy of those lines and colors.

20:06

Adults turn everything into words,
into information.

20:13

Kids react instinctively to their
senses. They're in the moment.

20:19

Picture book art can't be too perfect.

20:24

- Too perfect?
- I always keep something missing.

20:30

So it feels a little lonely.

20:33

I want to put a boat in this.
It'd be a good picture, but I mustn't.

20:39

Why not?

20:41

Because its absence has to drive you
to turn the page.

20:49

A perfect picture is a stop sign.

20:53

It can slow the reader down until
they stop moving forward.

21:00

- That's how you build the story.
- It's by design.

21:04

- Story design.
- Exactly.

21:06

I need to always remember
to leave space for the text.

21:12

That's not an issue with regular paintings.

21:18

That's one key difference between
illustration and painting.

21:25

Arai shows me another fascinating work.

21:31

The original images for "It's Morning So I'll Open the Window."

21:38

This story's main character is the morning.

21:44

Children greet its arrival from different places around the world.

21:56

For me, picture books are a window.

22:01

Open the cover to see a totally new world.

22:05

Maybe you read it lying down, it's
read to you, or you're sick in bed.

22:13

Everyone gets to open that window.

22:16

Your style is different here.

22:21

Some critics said the same.
That you could make mature art!

22:28

My style is not having a fixed style.
I don't like the rigidity.

22:33

I make the images to fit the text
and the text to fit the images.

22:41

That's very much the case with this book.

22:45

You're opening a window in the morning
to see what scenery awaits.

22:55

It's not about fast-moving lines.

23:00

I felt this style works for this book.

23:04

- And this is the result.
- Yes.

23:07

Next, Arai shows me his newest 'picture book.'

23:15

What a fun room!

23:17

It's an experiment.
A room-sized picture book.

23:23

A picture book in three dimensions.

23:30

Look at this incredible collection.

23:33

The room is inspired by a painting on the wall.

23:38

It's Arai's 2010 work,

23:40

"Children On The Run."

23:43

Children in various vehicles are all traveling to escape something.

23:55

Arai and some friends made 3D versions of the children out of recycled materials.

24:07

There are boats.

24:10

And a house.

24:17

Faceless children ride the collection of unique vehicles.

24:28

This one sports vintage photos found at an antique market.

24:39

There's no narrative to this 3D picture book.

24:43

Visitors must create their own.

24:48

That's like an instrument.

24:54

Maybe playing it drives the engine?

25:02

It reminds me of my own experiences
as a child.

25:07

I had my own world that I would escape to.

25:15

It feels like these kids are escaping
to protect their own worlds.

25:24

Do you give these characters identities?

25:32

Sometimes I do.

25:34

And even though the figures
are faceless, people give them emotions.

25:41

Oh, they don't have faces!

25:43

I left them a blank slate hoping
people would make their own stories.

25:49

Nothing is put into words, but maybe
they decide this kid doesn't seem sad.

25:56

They have that in their minds as
they look at the next figure.

26:01

It's a giant picture book.

26:05

Oh, I love this!

26:08

It's a piano.

26:09

- Communal housing, right?
- On the side, yes!

26:14

- With windows.
- So there are.

26:16

What a wild imagination.

26:19

"I" think it's communal housing.
Nobody else has to!

26:24

The whole room reflects the fact
that picture books rely on readers.

26:31

Yes, I feel like I'm walking around
inside a picture book.

26:38

A reminder that we're all still
kids inside. 'Don't forget!'

26:46

I think that's true, very true.

26:51

I'm partly telling that to myself as well.

26:55

We have plenty of years under our belt.

26:59

But there are still moments where
I instantly feel like a child again.

27:04

I feel everyone has moments like these
several times a day.

27:12

Picture books are not just a juvenile indulgence.

27:17

They're part of being a person.

27:20

There are invisible boundaries
all around us.

27:27

We can shake them off if we try.

27:31

We just need to realize we can.

27:34

It makes life much easier.

27:38

That makes a lot of sense.

27:40

- Thank you for today.
- Thank you!

27:46

Picture books reflect who we are.

27:49

And they help us expand our imaginations.