Food Trucking the Blues Away: Mobile Dining Innovator - Ishizawa Masayoshi
COVID-19 has hit restaurants hard. Faced with steady running costs despite low sales, some are turning to kitchen cars as a solution. Ishizawa Masayoshi runs a service uniting some 900 independent food truck operators. For a small commission, he matches them with unused patches at office buildings, switching up the selection to give local workers a constantly changing choice of exotic lunch options. As the pandemic runs on, coverage has also expanded to residential areas and medical facilities.
The food truck
The food truck of fresh fish
The food truck of curry and rice
The Japanese lunchbox