
More than just a longer shelf life, Japan's fermented foods offer enhanced flavor and nutrition. Unlock secrets to the culture's longevity, starting with koji mold cultivation that dates back 600 years. Get an inside look at how the foods are taking the world by storm as we join a miso workshop in Paris and view the largest sake brewery in the U.S. Introducing Japanese fermentation—the foundation of the island nation's renowned cuisine. (Reporter: Michael Keida)
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Tokyo: this world-class metropolis is a veritable gourmet wonderland.
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Discover the stories behind the ingredients that make this city so delicious - so "oishii."
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Japan is a fermentation powerhouse, with methods and recipes dating back centuries.
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"Miso," soy sauce, "natto," pickles, you name it...
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all kinds of regional foods reveal a rich culture that's lasted generations.
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Wow, it's got a really deep color, and just by the look of it, it looks like it's kind of compact and solid.
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It has a sweet aftertaste.
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- Yeah?
- Quite refreshing. -
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Japanese fermented foods are gaining traction overseas.
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In fact, miso and soy sauce exports have doubled in the past decade.
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You can even try making miso at this workshop in Paris!
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It's cool that we're able to
try making it ourselves! -
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Sake breweries are popping up across the globe, and their numbers are growing.
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Fermentation is at the core of Japan's food culture.
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It's not just about preservation;
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fermentation gives ingredients new life, enhancing nutritional value and, yes, umami!
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This time, we'll take a closer look at how Japan's fermented foods are taking the world by storm.
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Trails to Oishii Tokyo.
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Hi, I'm Michael Keida.
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I'm from America but I've been living in Japan for about 20 years now.
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This time our theme is fermented foods.
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Now, fermented foods have gained a lot of popularity in recent times,
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thanks to their health benefits as well as their robust flavors that they provide.
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Now, in Japan, they have a long tradition of using fermented foods.
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For example, soy sauce or sake...
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But today, the first thing we're going to check out is miso.
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Let's get started.
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Michael begins at a miso specialty shop in Kameido, a historic area of Tokyo.
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Wow, check out all these different varieties.
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It's just got this really robust smell of miso in here.
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Around 70 kinds of miso fill the shop.
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Miso expert Sano Noriko will tell us more.
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What ingredients make up miso?
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Soybeans, salt and "koji."
Those three. -
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Many varieties from three ingredients?
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Right.
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Japan is long, stretching north to south,
so regional climates vary greatly. -
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Also, there are three main types of koji:
rice, barley and soybean. -
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There are others, but those main types
make rice miso, barley miso and soybean miso. -
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Koji, a product of koji mold cultivation, is a key ingredient in fermentation.
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This is rice miso, specially made
using mochi rice. It's the most popular. -
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Try some.
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It's got a really full flavor to it.
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Actually, I can imagine using this for soup, but you could also, you know,
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just take an ice-cold cucumber and dip it in there and crunch on it.
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It'd be excellent.
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This is a white variety.
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What makes it a different color?
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The main reason is the maturation time.
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It's shorter for white miso.
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Have a taste.
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- It's very different.
- It is. -
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It's got a little bit more punch - almost a sour flavor mixed in with a saltiness.
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It's great for making miso soup packed with veggies.
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- Or just with green onion and "wakame" seaweed.
- Absolutely. -
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Barley koji produces barley miso.
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I can feel the barley grains.
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Wow, it's got much more of like...
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I really taste the fermentation and that...
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it's got a little bit of a chewiness to it.
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You can crunch down the barley, and really get a punch of that fermentation in.
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And soybean koji makes soybean miso.
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Almost looks like a playdough.
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It's really quite compact in flavor, and it takes a while to dissolve it in your mouth.
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Once you do, it's got a little bit of sharpness - almost like, reminds me of a sharp cheddar cheese,
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and there is a little bit of sourness to it.
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Very interesting.
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It's amazing that you get such different
flavors from three base ingredients. -
6m 31s
Do you get many overseas customers?
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6m 35s
Yes, we get miso lovers from
all around the world every day. -
6m 40s
Society is growing more health conscious.
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Fermented foods are nutritious and easy to digest.
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That's one reason why miso
is getting more popular worldwide. -
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Among the different types, soybean miso is said to have the longest history.
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Michael heads to Okazaki in Aichi, 300 kilometers west of Tokyo, to find out more.
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"Hatcho miso" has been made in this castle town for 400 years.
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It's the mother of all soybean miso.
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Michael visits a long-established producer.
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Hello.
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Asai Nobutaro will offer a tour of the warehouse.
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- In here.
- Wow! -
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- This is our miso warehouse.
- Amazing. -
8m 03s
Inside are over 200 wooden barrels, each about two meters tall.
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For hatcho miso, cedar wood barrels are used for fermentation.
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Another key point is the stones piled on top.
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One barrel produces three metric tons of miso.
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On top of that, three metric tons worth of stones.
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Hatcho miso is made using little water,
like it was during the Edo period. -
8m 38s
Is that why you put weight on top,
to push out water? -
8m 43s
No, there is little water from the start.
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We need to put stones on top
to distribute moisture evenly. -
8m 55s
Less moisture means slower fermentation,
so it takes over two years to make. -
9m 08s
During the slow process, soy proteins
are broken down into tasty amino acids. -
9m 21s
Soybean koji is made by growing koji mold over steamed and ground soybeans.
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This and salt water are all you need to make hatcho miso.
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With koji mold, starches are converted to glucose, and proteins are broken down into umami-packed amino acids.
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Once everything is placed in the barrel, trapped air needs to be forced out.
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This prevents the growth of bacteria that feed off oxygen,
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allowing lactic acid bacteria and yeast to lead the fermentation process.
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Stones are then piled on top to help moisture spread evenly.
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Some stones weigh up to 60 kilograms.
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They are piled up with great precision.
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So well, in fact, it's said they don't topple over during earthquakes.
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Lactic acid and yeast bacteria inhabit the warehouse, entering the miso to form complex flavors.
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And slow fermentation gives hatcho miso the depth it's famous for.
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These look very old.
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The oldest ones have been used for over 160 years.
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Generations of microorganisms
live in the wood fibers. -
11m 02s
That allows us to produce a
similar flavor for many years. -
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Wow.
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We put a cloth sheet over the miso.
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And stones are placed on top of that.
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I thought the stones were on a board,
but they're right on there. -
11m 25s
Right, miso moves during fermentation.
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That causes the stones to shift as well.
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You can hear them shifting when
fermentation is active in midsummer. -
11m 40s
That movement controls, or conducts,
the fermentation process inside. -
11m 45s
That helps the miso do its thing.
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And the result is even fermentation.
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Microorganisms and skilled producers coexist, working patiently to make the best hatcho miso they can.
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After two years, the hard work has paid off.
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It's got a really deep color, and just by the look of it, it looks like it's kind of compact and solid.
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We scoop it out like this.
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Michael gets the first bite.
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It smells like cacao.
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"Itadakimasu."
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It has a... it's kind of... the flavor, it's similar to me, is tomato paste.
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I can imagine using this in Italian cooking.
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It's got a little bit of a tart flavor, and again, that umami that you get with dried tomatoes.
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Even eating it straight, it's not so salty.
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Saltiness dissipates over two summers and winters.
That's complete fermentation. -
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It becomes more natural as the bacteria grows.
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Asai has been exporting hatcho miso products overseas for over 50 years now.
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This was developed specifically for the international market.
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Miso is dried in warm air over a long period of time, forming a powder.
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He recommends eating it with vanilla ice cream.
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Are you sure this isn't cocoa?
It really looks like it. -
13m 59s
I love ice cream, but I've never tried it with miso before.
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14m 03s
I've tried all kinds of flavor combinations but this is a first.
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14m 12s
"Oishii!"
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It's like having cacao crumbs on top,
but it tastes even richer. -
14m 23s
A bit sour and bitter, with umami.
It's a full spectrum of flavors. -
14m 31s
Miso tends to have complex flavor.
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14m 35s
Taking good care of the microorganisms
living in the barrels makes great miso. -
14m 44s
We have to take the process very seriously.
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14m 50s
My emotions are transmitted
to the organisms in the miso. -
14m 57s
It sounds dramatic, but I think
that's what making miso is all about. -
15m 05s
Living in harmony and working hand-in-hand with nature, traditional flavor is preserved.
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Miso is getting pretty big in Paris.
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15m 30s
Michael speaks to 25-year Paris resident Tominaga Maki to find out more.
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Hey, Maki! Bon jour.
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Bon jour!
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Can you buy miso easily in Paris?
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15m 47s
- Yes, with many to choose from.
- Really? -
15m 52s
Miso soup is well-known, so you'll
find lots of instant soup products. -
16m 01s
But miso itself is being used in cooking more,
so there are many varieties on the market. -
16m 10s
- Yuzu miso, for example.
- They have that? -
16m 13s
Yes.
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16m 14s
- That looks convenient.
- Yeah. -
16m 20s
Here's something you may not see in Japan.
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Interesting.
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It's cubed miso.
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It's packaged like butter.
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Right, miso for one serving.
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16m 40s
What can you tell us about
fermented food in France? -
16m 45s
- Well, as you know, cheese is a fermented food.
- Right. -
16m 51s
Pickling vegetables in jars
has always been common practice. -
17m 00s
But I think Japan puts
more emphasis on flavor. -
17m 08s
Cheese is an exception though.
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17m 10s
Japanese fermented foods are
both healthy and delicious. -
17m 14s
Chefs often say, while French fermented foods
are healthy, they aren't so elevated in flavor. -
17m 26s
So, more chefs are studying
Japanese fermentation these days. -
17m 36s
Hugo, a man who trained at a famous
French restaurant, is offering workshops here. -
17m 48s
I participated and took a video
that I'd like to show you today. -
17m 58s
A miso workshop here, on a quaint street in Paris.
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Once a chef at a starred Paris restaurant, organizer Hugo Chaise now makes and sells his own miso.
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He's been hosting monthly workshops for the general public since 2021.
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This is the koji he uses.
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He made it himself, growing mold over rice.
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He begins by explaining the importance of koji in the fermentation process.
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18m 46s
Now, each participant gets to make their own 1-kilogram batch of white miso.
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18m 56s
The ingredients?
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18m 57s
Steamed soybeans, salt and koji.
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19m 07s
Ingredients were put through a meat grinder.
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19m 14s
I thought that was very French.
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19m 23s
It must be kneaded well.
Let it be a stress reliever! -
19m 30s
He says to push out all
my stress from the week. -
19m 39s
Hugo's interest in fermentation began when he did part of his training in Japan.
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Discovering miso and soy sauce
changed everything for me. -
19m 55s
They're delicious, but not so
commonplace in Europe. -
20m 02s
I discovered them in Japan,
realized their power, and experimented. -
20m 11s
Miso is like a magical paste.
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20m 16s
It makes a dish tastier,
with little skill required. -
20m 27s
It's key to get rid of large air pockets.
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20m 33s
When the temperature rises and fermentation begins,
air that's trapped inside will burst, he said. -
20m 51s
He also holds workshops for professional chefs, where he teaches how to make koji.
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21m 02s
I'd eaten miso at restaurants,
so it was cool to see how it's made. -
21m 10s
I have many favorite
Japanese restaurants in Paris. -
21m 17s
Miso is a key Japanese ingredient.
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21m 23s
It's cool that we're able to
try making it ourselves! -
21m 31s
Hugo makes miso from corn, rye, and other products.
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21m 35s
He will use them to make unique French dishes today.
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21m 47s
Here, he prepares something called butter miso.
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21m 51s
Rye miso is mixed with an equal amount of unsalted butter for a simple, tasty recipe.
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22m 06s
Very soft.
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"Itadakimasu."
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22m 16s
The miso flavor is robust,
but it's more sweet than salty. -
22m 24s
Similar to peanut butter.
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22m 36s
Next up, pasta.
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22m 40s
He adds gnocchi to pumpkin miso and butter mixed in a pan.
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22m 52s
That looks great.
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He mixes it well.
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22m 56s
Seems easy to prepare.
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23m 01s
It's just butter and miso?
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23m 04s
That's it, yeah.
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23m 18s
Lots of different aromas.
The miso, and some pumpkin. -
23m 30s
I bet that was good.
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23m 32s
Hugo's a famous chef, so the dishes were perfection.
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23m 46s
- Seems like a fun workshop.
- Definitely. -
23m 50s
Look at this.
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I check this bottle every day.
There's movement here. -
23m 59s
It was packed tightly at first.
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24m 02s
But that changes over time.
It's interesting. -
24m 09s
French cuisine has always been
popular around the world. -
24m 16s
I'm excited to see where the influence
of Japanese fermentation takes it. -
24m 22s
Thanks for sharing the video with us.
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24m 28s
My pleasure. Thank you.
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24m 37s
Japan is home to a wide variety of regional fermented foods.
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24m 54s
Ogura Hiraku, a self-proclaimed "fermentation designer," will tell Michael more.
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25m 00s
After researching fermentation in university, he shared his knowledge through books and social media.
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25m 08s
Japan has a lot of regional foods,
so how many fermented products are there? -
25m 16s
At least several hundred types,
depending on how specific you are. -
25m 20s
What's this?
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25m 22s
Fermented bean curd from Okinawa.
It's fermented tofu cultivated with mold. -
25m 30s
- I love tofu, so I gotta try this.
- Please. -
25m 38s
Just nibble it.
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25m 45s
It's just got a really smooth, almost like a thick pudding type of texture to it.
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25m 51s
And it's got sweetness but a little bit of tart as well.
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25m 54s
It just keeps on throwing up like a firework show - just throwing up flavors in my mouth.
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26m 00s
So good.
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26m 01s
- Excellent. That hits the spot.
- Great. -
26m 07s
This is fermented crucian carp prepared as "nare-sushi."
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26m 14s
This is crucian carp lacto-fermented with rice.
It's similar to a fish-flavored cheese snack. -
26m 21s
"Itadakimasu."
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26m 27s
"Oishii."
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26m 28s
It's quite sour.
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26m 30s
Almost as if lemon was squeezed on top,
but no lemon, right? -
26m 34s
Right. Lactic acid bacteria make it sour.
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26m 40s
Interesting.
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26m 42s
So why is it that Japan has such a wide variety of fermented foods?
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26m 48s
Ogura explains.
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26m 51s
Japan is a long country with four seasons,
so there's a wide variety of microorganisms. -
26m 59s
Namely, fermentative bacteria
that's resistant to salt. -
27m 03s
Those bacteria help prevent spoilage
when food is stored in salt. -
27m 12s
They also help with edibility and flavor.
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27m 16s
Using several microorganisms enhances
the flavor of just one food item. -
27m 20s
It's amazing how complex the flavor can get.
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27m 25s
"Bettarazuke" is a good example.
It undergoes two processes. -
27m 31s
- First, it's salted and lacto-fermented.
- Lacto-fermented? -
27m 36s
Like sauerkraut.
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27m 39s
Then, you do something you
wouldn't do with sauerkraut. -
27m 45s
That's fermentation with koji.
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27m 48s
It brings out sweetness and umami.
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27m 52s
- The result is a complex mix of sour, savory, and sweet.
- Wonderful. -
27m 56s
"Itadakimasu."
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28m 02s
"Oishii."
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28m 03s
You're right. It's complex.
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28m 05s
There's a sour flavor,
then the sweetness comes. -
28m 11s
In Japan, things like miso, soy sauce and sake are made using "nihon koji kabi," an indigenous strand of koji mold.
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28m 27s
This is nihon koji kabi.
It's koji mold. -
28m 31s
When you sprinkle it over rice and warm it,
the koji mold grows and gets fuzzy. -
28m 38s
That creates the koji base used
to make various things. -
28m 45s
This is something often made at home.
It's a mixture of salt, koji and water. -
28m 51s
- Oh, shio koji?
- Exactly. -
28m 54s
Shio koji is a mixture of salt, water, and rice koji that's often used as a marinade.
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29m 04s
Give it a try.
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29m 08s
It's salty with good umami.
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29m 11s
Yes. Koji mold brings out two flavors.
One is umami, like in the "shio koji. -
29m 18s
The other is sweetness, which you can
taste in "amazake," or sweet sake. -
29m 24s
Ah, gotcha.
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29m 27s
This traditional non-alcoholic beverage is a mix of rice koji and porridge that's fermented overnight.
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29m 39s
- "Oishii."
- Right? -
29m 42s
- It is pretty sweet.
- Yeah. -
29m 44s
Amazake and shio koji look very similar,
but the flavors are totally different, right? -
29m 51s
The reason is fermentation temperature.
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29m 56s
Fermented at different temperatures?
-
29m 57s
Controlling temperature and humidity during
koji fermentation offers different flavors. -
30m 02s
Umami, sweet, or even sour.
-
30m 07s
Japan's fermentation culture is centered
around this difference in how koji is used. -
30m 13s
Flavor is determined by controlling
the environment koji ferments in. -
30m 22s
It's what gives Japanese cuisine
such a wide range of flavors. -
30m 26s
The use of "kombu" kelp and "katsuobushi" stock
makes Japanese cuisine unique from others. -
30m 36s
The other key difference is koji.
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30m 39s
Actually, kombu kelp and katsuobushi
are part of Japan's fermentation culture too. -
30m 44s
So, fermented food is the core of Japanese cuisine.
-
30m 48s
But more precision goes into the use of koji.
-
30m 54s
No koji, no Japanese food?
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30m 58s
I think it'd be boring without koji.
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31m 04s
Koji is the foundation of Japan's fermented foods.
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31m 09s
A profession called "tanekoji-ya," or seed koji production, is said to date back 600 years.
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31m 17s
It's dedicated to the preservation and cultivation of nihon koji kabi, which is sold to producers across the country.
-
31m 27s
Only about 10 tanekoji-ya remain in Japan today.
-
31m 31s
Michael visits a long-established lab in Toyohashi, Aichi.
-
31m 40s
Michael gets a tour of the action.
-
31m 44s
Wow, it's high-tech lab.
-
31m 52s
Look at all these beakers.
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31m 57s
I haven't really seen some of the stuff since high school.
-
32m 01s
Here are some koji mold samples.
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32m 08s
They have different colors.
-
32m 11s
There are different types and colors.
-
32m 18s
Koji for sake, miso, soy sauce or other things.
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32m 27s
These two are used to make "shochu" liquor.
-
32m 32s
So, you can't make shochu without them?
-
32m 37s
- Right, they're key ingredients.
- I see. -
32m 41s
So, flavor is determined by koji,
not other ingredients? -
32m 45s
Well, koji also impacts flavor,
recent studies have shown. -
32m 55s
Part of their job is searching for new strains of mold.
-
33m 00s
Their other job is even more crucial.
-
33m 10s
Nice!
-
33m 16s
About 3,000 koji mold strains are stored in a controlled environment.
-
33m 30s
The strains die easily.
-
33m 33s
They're hard enough to find,
let alone preserve. -
33m 37s
It's an important job, to say the least.
-
33m 45s
0.03 grams of koji mold are added to 30 grams of rice, and stored in a sterilized room.
-
33m 57s
In the controlled environment, bacteria grow on rice during a one-week cultivation process.
-
34m 11s
Then, more rice is added, and cultivation continues for another week.
-
34m 19s
- It's completely covered in mold.
- Right. -
34m 24s
This is after a week of cultivation and drying.
-
34m 35s
Looking really close to this, it's almost as if I'm looking into a jungle.
-
34m 40s
It almost looks like small mushrooms just poking up everywhere.
-
34m 44s
You can see there's a whole community going on down here.
-
34m 50s
- May I touch it? With my bare hand?
- No problem. -
34m 59s
Feels so strange.
-
35m 03s
It feels like I'm touching bits of Styrofoam, but it's got a really silky, light, powder on top of it.
-
35m 12s
This koji mold is used to make soy sauce.
-
35m 16s
Powdery spores are removed from the surface of the rice, leaving behind the koji base used for production.
-
35m 23s
It's then sold to producers across the country.
-
35m 30s
Koji mold cultivation in temperature-controlled warehouses, called "muro," has likely taken place since long ago.
-
35m 38s
The practice has been the foundation of the koji business for 600 years,
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35m 43s
symbolizing Japan's rich history of fermentation.
-
35m 50s
Michael speaks with Murai YuIchiro, a descendent of the warehouse founders.
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35m 57s
The idea is maintaining quality source koji,
and repeatedly cultivating mold from that. -
36m 09s
Preserving the quality of koji starters
keeps production quality stable. -
36m 17s
Wine is fermented using yeast found on
the surface of grapes grown outside. -
36m 26s
They use microorganisms
from that area's land and air. -
36m 34s
In Japan, for koji mold production,
we bring microorganisms to warehouses. -
36m 41s
In other words, the process is more
industrial than agricultural. -
36m 50s
That's what sets our fermentation
culture apart from other countries. -
37m 00s
Koji cultivation began in this way about 600 years ago,
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37m 05s
marking a major turning point in Japan's unique fermentation culture.
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37m 22s
New York City in the US is no stranger to excellent food.
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37m 26s
Each year, a Japanese fermented foods event is held here.
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37m 33s
About 600 types of sake brewed in both Japan and the US go on display, attracting sake lovers from across the country.
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37m 53s
Sake - fermented booze made of rice, water, and koji - is loved all over the world.
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37m 59s
Japanese exports have more than doubled in the last 10 years,
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38m 03s
but there are now over 35 sake breweries located across the globe, with more popping up all the time.
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38m 15s
One in particular is about to become the largest in the US.
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38m 20s
Michael gets online for a chat.
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38m 25s
There you are. How's it going?
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38m 28s
Hey. There he is. Good morning.
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38m 29s
How are you doing, Michael?
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38m 30s
Good. How are you, Justin?
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38m 32s
Pretty well.
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38m 34s
Can you tell me about what you're doing?
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38m 36s
Yeah, sure.
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38m 37s
So we have just opened or just about to open the very first sake brewery in the state of Arkansas.
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38m 44s
Wow.
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38m 44s
There are a handful of sake breweries in the United States -
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38m 48s
we'll call it about 20 or so, give or take, commercial breweries of different size and scale.
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38m 54s
But we will be the largest, entirely US-owned sake brewery here, when we do officially open, any day now.
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39m 04s
Arkansas here produces about half of the rice of all, half of all the rice grown in the United States.
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39m 10s
Making sake is one thing, but kind of the main goal was:
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39m 13s
how do we find a way to really give back to the agricultural, the growing community here
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39m 18s
that's been, you know, the lifeblood of the United States for a long time.
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39m 21s
And, you know, to be able to take something like sake,
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39m 25s
and to highlight something like rice that is arguably undervalued and underappreciated,
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39m 32s
you know, we thought this is the place to do it.
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39m 35s
I think it's really admirable too that you're looking at...
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39m 37s
I'm also from the States.
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39m 40s
There's not as much of a culture to eat rice as there is in Asian countries.
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39m 47s
But you're adding kind of a... you're showing more value in rice products by showing a different way to use it
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39m 54s
which is, you know, making excellent sake, right?
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39m 57s
So, to be able to take something so simple and have so many really delicious diverse expressions that you can do from that,
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40m 03s
I can't think of a better thing to really highlight the quality and the value of that agricultural product.
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40m 10s
So, you know, by making sake, we can play a small hand in helping people not only know about that,
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40m 16s
but also care and appreciate it, then, you know, it's a win-win for everyone.
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40m 20s
Yeah, that sounds great.
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40m 24s
Nearly half of US-grown rice comes from the plains of Arkansas.
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40m 40s
For its sake, Justin's brewery contracts farmers to grow a brand of rice for "yamada-nishiki."
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40m 51s
The brewery has nine employees.
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40m 53s
Their initial production target is 500,000 metric tons of sake per year.
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40m 59s
They hope the product makes its way to smaller towns as well, so everyone can have a taste.
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41m 08s
Oh, what's that? Is he putting the seeds?
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41m 12s
Yes, so then what you're looking at here, you can see now the rice is sort of spread out across the length of the table.
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41m 17s
And what they're doing is, they're applying the koji, the spores,
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41m 20s
and trying to apply that evenly, to the degree possible,
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41m 24s
across all of the steamed rice that spread out across the table.
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41m 34s
In a controlled environment, rice is mixed in stages over the course of three days to create koji.
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41m 48s
We already know that water is a key ingredient for sake.
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41m 52s
As the name of the brewery's hometown suggests, Hot Springs has some pretty good water.
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42m 00s
Steamed rice and koji are mixed with local water, yeast is added, and fermentation occurs over about two weeks.
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42m 12s
After about two months of repeated heating and filtration, the sake was ready for its first shipment in August 2023.
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42m 28s
This is sort of what it looks like.
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42m 31s
Wow.
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42m 32s
In the glass. Something like so.
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42m 34s
- Has a nice color.
- Clear and beautiful. -
42m 36s
Yeah. Just like a bit of a, a bit of a light sort of golden straw.
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42m 48s
Real smooth.
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42m 50s
It's got a real nice sort of baseline of umami.
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42m 54s
- So I think that's kind of what makes sake special.
- Yeah. Yeah. -
42m 57s
Just being able to have that, it's part of what makes it unique.
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43m 00s
You got that, you got some of the... you got a bit of that koji-ness.
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43m 06s
I liked how you said that you can still taste the koji in there because,
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43m 11s
you know, those who don't drink Sake very often might not know,
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43m 14s
but sometimes you get a sake and it tastes almost close to wine or it tastes completely...
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43m 19s
it doesn't have as much of that.
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43m 20s
But then others you try, you're like, oh, wow, that's sake.
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43m 23s
So, you know, there can be such a wide range in there,
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43m 27s
and it's nice that you're allowing folks to see or to taste the koji behind it.
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43m 33s
I think that's really an important point.
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43m 36s
Justin lived in Japan for about 15 years until 2022.
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43m 42s
During his time there, he worked in the food industry and trained at a sake brewery.
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43m 50s
Can I ask you... you obviously love sake now, but what was it that got you into it in the first place?
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43m 58s
For the last, gosh, 12, 13 years or so, I've been working a lot, as I mentioned, with makers and growers of food or beverage.
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44m 10s
And so, part of it was having the opportunity to discover
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44m 15s
not just sake but fermented foods that are made with koji in particular, so miso and soy sauce, some things -
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44m 23s
those things that are really, really, well-made and just really wholesome and delicious.
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44m 29s
I feel like when you have something that's truly delicious and truly nourishing, your body recognizes that as well.
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44m 37s
And it was an experience that I had not ever had with other types of food
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44m 42s
and I had a lot of digestive issues and things,
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44m 44s
and I just sort of had given up and assumed that it was something I had to live with then.
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44m 48s
You know, I'm by no means cured, but I found that, one, moving to Japan first,
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44m 54s
but then also finding these fermented foods and beverages,
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44m 58s
and integrating those just proactively into my diet without doing anything crazy,
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45m 02s
just eating and drinking good, real food, fermented foods, I felt a whole heck of a lot better.
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45m 11s
From my experience, it was the best version of life in Japan for me.
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45m 17s
Well, thanks a lot for your time. Appreciate it.
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45m 20s
Thanks a lot. Michael.
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45m 21s
Thanks for, yeah, thanks for getting up early and chatting with us.
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45m 34s
Natto is a fermented food that's common in Japanese households.
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45m 39s
It's texture and smell had kept it from taking off overseas.
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45m 47s
But recently, natto is gaining traction as a superfood in the US.
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45m 53s
Your grocery store may even have some!
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46m 00s
A natto company in the state of Vermont says the food is getting so popular,
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46m 05s
they're having a hard time keeping up!
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46m 11s
They ferment steamed soybeans using a bacteria called hay bacillus, found in rice straw.
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46m 18s
It's sprinkled on the beans and left to sit for a day.
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46m 22s
The healthy, live bacteria multiply inside the intestines, promoting health benefits.
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46m 31s
They've even pioneered a new recipe.
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46m 35s
Make homemade doughnut slices, spread some natto to make a sandwich, and top that with sugary soy sauce.
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46m 44s
The workers' families love it.
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46m 54s
The company started about seven years ago.
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46m 58s
Natto sales have gone up 50% in the last three years, with shipments now reaching as far as Alaska and Hawaii.
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47m 11s
So, is American natto tasty?
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47m 17s
It's still got the same type of "nebari," sliminess to it.
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47m 25s
Let's give it a shot, American natto.
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47m 33s
Oh wow.
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47m 35s
"Oishii."
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47m 37s
It is a little bit different.
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47m 40s
It doesn't have the same seasoning as a typical Japanese natto.
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47m 44s
It's got a little bit softer texture.
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47m 48s
It's quite delicious.
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48m 01s
If it weren't for fermented food, there would probably be no Japanese cooking,
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48m 06s
because it is incorporated into every dish, whether you're talking about soy sauce or miso or natto or koji -
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48m 14s
it's really hand-in-hand with Japanese cuisine.
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48m 17s
And it's changed my life since I've come to Japan.
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48m 20s
I've incorporated it more within my daily routine, and I can feel the health benefits from it.
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48m 25s
And I'm hoping that, through learning about fermentation, the Japanese cuisine,
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48m 30s
that everyone across the world might start incorporating these into their diet more often,
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48m 34s
not only to find the health benefits, but also just the richness and the depth of flavor they can bring to your pallet.
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48m 41s
Alright, nothing finishes a meal better than a nice glass of sake.
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48m 46s
Cheers!
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48m 51s
In Tokyo, every ingredient has its own story.