
The spotlight is on goya, also known as the bitter gourd. A star of Okinawa Prefecture, the summer vegetable is now grown across Japan. But that's only in the last 20 years or so! See all the varieties an Okinawan farmer's market has to offer, and others that a local research center is developing for nationwide consumption. Learn why farmers in Gunma Prefecture have switched to goya in recent years, and how local high schoolers are working hard to promote consumption through economical "green curtains." (Reporter: Kailene Falls)
-
0m 01s
Tokyo: this world-class metropolis is a veritable gourmet wonderland.
-
0m 10s
Discover the stories behind the ingredients that make this city so delicious - so "oishii."
-
0m 20s
Today, we focus on a green vegetable called "goya," also known as the bitter gourd.
-
0m 32s
Goya was apparently brought to Japan's southern Okinawan islands from China in around the 16th century, and it soon became the tropical region's major crop.
-
0m 44s
Goya wasn't widely available in other parts of Japan until around 1990 - fairly recently.
-
0m 54s
Efforts to grow the crop outside of Okinawa are well underway.
-
1m 03s
Novel recipes are popping up everywhere.
-
1m 07s
Goya - the star of the Okinawan household - is now even used in French cuisine.
-
1m 14s
With goya, there's truly more than meets the eye.
-
1m 22s
Trails to Oishii Tokyo.
-
1m 31s
Hi! It's Kailene.
-
1m 32s
Today's theme is goya, an ingredient often used in Okinawan cooking.
-
1m 36s
So, I've come to Okinawa.
-
1m 38s
I'm excited to learn about goya and discover new and delicious ways of eating it.
-
1m 45s
Okinawa has a warm climate all year round, averaging around 23 degrees Celsius.
-
1m 57s
The island is Japan's top producer of goya.
-
2m 04s
We begin at a farmers' market.
-
2m 07s
It's the largest one in Okinawa that's run by a farmers cooperative.
-
2m 14s
They have "shikuwasa."
I often see this as a drink flavor. -
2m 18s
I've never seen the actual fruit before.
-
2m 30s
This is so heavy!
-
2m 35s
You'll find a number of veggies unique to the tropical region.
-
2m 45s
Look at that. It's all goya!
-
2m 50s
They have big ones.
-
2m 53s
And small ones.
-
2m 56s
Huge difference.
-
3m 00s
Are there different varieties?
-
3m 04s
Yes, many.
-
3m 05s
The two main types are
abashi goya and standard goya. -
3m 11s
- What's the difference?
- Abashi are less bitter, juicier, and meatier. -
3m 19s
Standard goya are the ones you often see.
-
3m 26s
Standard goya found in shops are smaller than the abashi type.
-
3m 35s
Abashi goya are also thicker, with larger and rounder bumps.
-
3m 47s
How do you know if they're good?
-
3m 51s
Straight ones are easier to handle
and tend to be tastier. -
4m 00s
The first thing to check is the top,
where it was attached to a vine. -
4m 06s
There's a smooth section between
the top and the bumpy part. -
4m 11s
It should be shaped a bit like
a mountain, like Mt. Fuji. -
4m 20s
When's the best time to buy them?
-
4m 24s
July and August. Midsummer.
-
4m 29s
I'm just in time.
-
4m 34s
Kailene arrives in Naha, Okinawa's capital.
-
4m 40s
Here, she visits a restaurant serving local cuisine.
-
4m 50s
Stir-frying it is most common, right?
-
4m 55s
Yes, it's quite popular.
It's Okinawa's comfort food. -
5m 04s
Goya slices and firm tofu are added to a frying pan.
-
5m 11s
Then a dash of salt.
-
5m 14s
This is a special Okinawan "dashi" broth made from "katsuobushi," or skipjack tuna flakes, and pork bones.
-
5m 25s
Stir in some beaten eggs, and it's ready.
-
5m 43s
"Itadakimasu."
-
5m 51s
Very tasty.
-
5m 54s
Goya is bitter, but that's
the nice thing about it. -
5m 59s
I agree.
-
6m 00s
It's good against heat fatigue too.
-
6m 03s
I don't think we use many bitter
ingredients in American cooking. -
6m 11s
It's great to be able to eat things like this in Japan.
-
6m 17s
Time to up the ante.
-
6m 24s
This is great too!
-
6m 26s
Deep-fried goya slices.
-
6m 29s
Enjoy them with a cold beer.
-
6m 33s
The goya is on its own, so
I thought it'd be more bitter. -
6m 39s
But it's easy to eat, and it goes
great with the lemon. -
6m 44s
I slice them and place them in water.
-
6m 47s
- To reduce bitterness?
- Yes, I chill them. -
6m 49s
I let them sit for 5-10 minutes
in iced water before I fry them. -
6m 54s
A nice, crispy texture with a light bitterness.
-
7m 03s
And now...
-
7m 07s
Here we go.
-
7m 14s
Deep-fried goya stuffed with minced pork, and simmered in soy sauce.
-
7m 24s
This is quite different.
This one is sweeter. -
7m 29s
Right. It's sweetened.
-
7m 32s
I've had bitter and meaty dishes
like beef with green peppers. -
7m 38s
But this is my first time
eating meat with goya. -
7m 44s
Goya plays a leading role in Okinawan cuisine.
-
7m 47s
The essential veggie also protects the body against heat exhaustion.
-
8m 00s
Goya has been cultivated in Okinawa since it arrived in the region in the 16th century.
-
8m 10s
An old medical document about regional plants and herbs details its health benefits.
-
8m 15s
Bittersweet goya regulates body
temperature, reduces heat and
fatigue, and improves vision.
Eat it every day in summer. -
8m 23s
A local research center is working hard to improve agriculture through breeding experiments.
-
8m 35s
New varieties include cold-resistant ones and others that can be grown in large numbers.
-
8m 48s
We consider goya to be an
Okinawan vegetable. -
8m 52s
Why is that?
-
8m 54s
One reason is they've been grown and
eaten here for a very long time. -
9m 04s
Also, Okinawan produce couldn't be
exported while under US administration. -
9m 15s
Okinawan produce couldn't be exported until 1972, when the island was reverted to Japanese control.
-
9m 26s
So, it wasn't eaten on the
main island until recently? -
9m 29s
Exports increased after Okinawa
grew popular several decades ago. -
9m 36s
After that, it was more widely
available on the main island. -
9m 41s
Another reason is that Okinawa had
a problem with melon flies in the past. -
9m 48s
- A type of fruit fly?
- Right. -
9m 52s
Melon flies lay eggs on vegetables, causing them to rot.
-
9m 56s
The pest was a major concern in many parts of the world.
-
10m 05s
An infestation in Okinawa forced the Japanese government to impose strict regulations on the island's produce.
-
10m 16s
The infestation was finally eradicated in 1993, allowing goya to be shipped across Japan.
-
10m 28s
Gima shows Kailene a new goya variety that's currently under development.
-
10m 36s
- Right here.
- Wow. Nicely lined up. -
10m 44s
This is our new goya, Kenko 7.
-
10m 47s
What's unique about it?
-
10m 49s
It's similar to abashi goya.
-
10m 53s
Instead of changing the flavor and shape,
we increased the number of flowers. -
10m 57s
That improved the yield.
-
11m 03s
All of the flowers will grow goya?
-
11m 06s
Goya have both male and female flowers.
-
11m 10s
- This is a female.
- I see. -
11m 13s
- There's a baby goya under the petals.
- How cute! -
11m 18s
We give them pollen from the
male flowers to help them grow. -
11m 26s
Let's see how pollination works.
-
11m 32s
This orange part is the pollen.
-
11m 35s
I rub it on the same part of the
other flower that isn't orange? -
11m 41s
Yes, the green part.
-
11m 50s
A petal fell off. Is that okay?
-
11m 54s
Morning is the best time
for cross-pollination. -
11m 59s
After that, petals will fall off.
-
12m 06s
Time for a taste test.
-
12m 12s
Standard goya is up first.
-
12m 20s
Now for the new type.
-
12m 29s
My first time eating raw goya.
-
12m 34s
I wondered what it would taste like.
-
12m 37s
It has a nice bitter flavor and good texture.
-
12m 41s
The new type seems to have
more moisture, and it's less bitter. -
12m 50s
It'd be great in a salad.
-
12m 55s
Goya, the Okinawan treasure now available across Japan, continues to evolve.
-
13m 14s
My first trip to Okinawa!
-
13m 16s
Generations of careful cultivation turned goya into a local star.
-
13m 29s
Tatebayashi, Gunma, is in the northern part of the Kanto region.
-
13m 34s
In summer, the city has reached over 40 degrees Celsius.
-
13m 41s
Seeing an opportunity there, local farms began growing goya.
-
13m 45s
The area is now a leading producer.
-
13m 50s
Wow. So much goya.
-
13m 57s
Look at these.
-
13m 59s
Hello. Nice to meet you.
-
14m 06s
Meet Uchida Kunio, head of the local farmers cooperative.
-
14m 12s
Does it have to be hot to grow goya?
-
14m 16s
It does.
-
14m 18s
The climate is just right here?
-
14m 20s
Gunma has the right climate.
-
14m 23s
It's been too hot recently, though.
-
14m 30s
They used to grow spinach, but it couldn't stand the heat, so they started growing goya about 20 years ago.
-
14m 41s
What's special about Gunma goya?
-
14m 46s
We grow a variety that's less
bitter than Okinawan goya. -
14m 55s
Why is that variety grown here?
-
14m 57s
People in this region
weren't familiar with goya. -
15m 02s
They kept saying they couldn't
eat it because it was too bitter. -
15m 13s
Vines grow on raised nets with plenty of room to spare.
-
15m 23s
Is this so the leaves get enough sunlight?
-
15m 28s
Both the leaves and the goya
need lots of sunlight. -
15m 33s
- The goya too?
- Right. Otherwise, the goya won't turn green. -
15m 38s
If the leaves are overcrowded,
the skin will turn white. -
15m 43s
Interesting.
-
15m 45s
During peak season, how many
do you pick in one day? -
15m 50s
In one day? 3,000.
-
15m 55s
That many?
-
15m 56s
- All by hand?
- Yes. -
15m 59s
- Every day?
- Right. -
16m 01s
Wow!
-
16m 04s
Utilizing the hot climate in this way has given birth to a new regional star.
-
16m 16s
Kailene will meet some special players in the fight to enhance goya's popularity.
-
16m 25s
This high school was founded in 1912.
-
16m 30s
In addition to the standard curriculum, it offers bioproduction, green science, and food science classes.
-
16m 44s
- Hi!
- Hello. -
16m 48s
Now seniors, this group has been researching goya during all three years of high school.
-
16m 57s
Their activities include hands-on goya cultivation and visiting factories to explore ways of incorporating the food into school lunches.
-
17m 11s
I hear you're working hard with goya.
-
17m 18s
We hold green curtain and recipe contests
to promote local goya consumption. -
17m 31s
I didn't expect high school students
to be doing such things. -
17m 37s
The goya green curtain and recipe contests received entries from all across the country, and spanning all age groups.
-
17m 48s
What's a green curtain contest?
-
17m 52s
You set up a net and grow goya on it,
letting the vines create a green curtain. -
18m 03s
In the contest, curtains are judged by their size.
-
18m 10s
- You choose the best goya curtain?
- Exactly. -
18m 17s
How cute. And fun!
-
18m 22s
More and more green curtains are covering windows and buildings around Japan to battle the scorching heat.
-
18m 29s
They're made using the vines of goya, sponge gourd, or morning glories.
-
18m 36s
Effective in blocking direct sunlight, they can reduce energy output by up to 80%.
-
18m 44s
For the recipe contest, we get entries
from all over the country. -
18m 47s
Really? Not just Gunma?
-
18m 50s
Places like Tokyo and Shizuoka too.
-
18m 54s
- Any interesting recipes?
- Yeah. -
18m 57s
- Like what?
- Like... -
19m 01s
- Goya mixed with vanilla ice cream.
- Was it good? -
19m 06s
Well...
-
19m 11s
What recipes have won?
-
19m 15s
Goya steamed rice.
-
19m 19s
- Goya rice balls.
- That sounds good. -
19m 25s
And goya dry curry.
-
19m 27s
Dry curry. I bet that's good!
-
19m 31s
It was tasty.
-
19m 33s
Do you make your own recipes too?
-
19m 37s
We do.
-
19m 40s
They made bread using dough mixed with goya that was dried and powdered.
-
19m 50s
It was a hit, even among students who don't like goya!
-
19m 57s
Now, Kailene will learn a prize-winning recipe.
-
20m 01s
Here are the ingredients.
-
20m 07s
- About this thick?
- That's good. -
20m 18s
Rub them with salt and sugar.
-
20m 22s
Rub it?
-
20m 27s
Here we go.
-
20m 32s
Let it sit for about ten minutes to release moisture.
-
20m 36s
Now we boil them.
-
20m 40s
In water?
-
20m 42s
But we just let out the moisture.
-
20m 46s
Why do you boil them
after soaking up moisture? -
20m 52s
When you add salt,
the bitterness comes out. -
21m 03s
Pour in some seasoned dashi, called "shiro dashi."
-
21m 11s
Pickled ginger and cream cheese go in next.
-
21m 21s
- That'll do.
- Lovely colors. -
21m 26s
I haven't made rice balls in a while.
I hope I still know how. -
21m 32s
These days I just buy them.
-
21m 36s
You're good at shaping them.
-
21m 40s
- I used to make them in the US too.
- Really? -
21m 43s
When I was longing for Japanese food.
-
21m 51s
- It's ready now.
- So cute! -
21m 56s
It looks so good
I can't wait to eat it. -
21m 58s
- Go ahead.
- "Itadakimasu!" -
22m 06s
- Do you like it?
- "Oishii." -
22m 11s
Is it good with goya?
-
22m 15s
It really is!
Cream cheese with goya. -
22m 20s
The sourness and spice of the pickled ginger
kicks in, but it doesn't overpower the goya. -
22m 28s
It's a nice balance of flavors.
-
22m 34s
- People who don't like goya could eat this.
- Nice. -
22m 40s
Support extends from the local farms to high schools!
-
22m 44s
I could really feel Gunma's commitment to goya.
-
22m 54s
Back in Tokyo, Kailene heads to a French restaurant in Daikanyama, an area with many high-end restaurants.
-
23m 06s
Meet owner chef Ishigaki Hitoshi.
-
23m 11s
Originally from Iriomote, Okinawa's second-largest island, he prides himself in using ingredients from his home turf.
-
23m 25s
What will he serve first?
-
23m 30s
A drink?
-
23m 32s
With goya?
-
23m 34s
A muscat grape and goya cocktail.
-
23m 39s
Interesting. I've never had a goya drink.
-
23m 46s
I cook the goya to reduce its
grassy flavor, and add cold muscats. -
23m 53s
I can't wait to try it.
-
24m 02s
- It's excellent.
- Thank you. -
24m 06s
I always expect goya to be bitter.
-
24m 12s
This was sweet at first.
-
24m 17s
The bitterness of the goya
came out in the aftertaste. -
24m 23s
Interesting and tasty.
-
24m 27s
Things like green tea and
coffee can be bitter too. -
24m 34s
But pairing bitter with fruity
isn't that common, so I was skeptical. -
24m 44s
But it's very good!
-
24m 47s
I made a broth from tomatoes and
kombu kelp, and jellied it. -
24m 52s
The goya on top is lightly salted.
-
25m 05s
- This is great too!
- Thank you. -
25m 09s
Goya alone is quite bitter.
-
25m 13s
But it's pretty mild with the jelly.
-
25m 18s
- It balances it out.
- Right. -
25m 22s
The jelly has a soft texture, of course.
-
25m 26s
I never realized how crunchy goya is
until I ate it raw for the first time. -
25m 36s
Preparing goya with salt
takes away its bitterness. -
25m 42s
But too much will ruin the texture.
It's difficult to get it right. -
25m 54s
Now, he appears to be making that famous Okinawan dish we saw earlier...
-
26m 06s
What do we have here?
-
26m 10s
- Goya "champuru."
- Wait, what? -
26m 13s
Goya champuru?
-
26m 15s
A goya champuru...
-
26m 18s
Quiche.
-
26m 19s
Topped with parmesan cheese and katsuobushi.
-
26m 32s
It has canned pork in it, so the ingredients
are basically the same as goya champuru. -
26m 39s
I added sour cream to make it rich.
-
26m 42s
That explains a lot. It has a thick texture
you don't often have in Japanese food. -
26m 49s
It's goya champuru with a unique twist.
-
26m 53s
- Delicious.
- Thank you. -
26m 55s
You served three goya dishes today.
Is goya a key ingredient for you? -
27m 03s
Yes. The concept of this restaurant is French
cuisine made with Okinawan ingredients. -
27m 10s
Goya is the most famous Okinawan food,
so we've served this quiche from day one. -
27m 17s
- Is it popular?
- Yes. I'd say it's our top seller. -
27m 25s
Goya - the pleasantly bitter veggie I hadn't eaten much before coming to Japan.
-
27m 30s
On my first trip to Okinawa, I learned that goya is deeply rooted in the region's culture and history.
-
27m 39s
And I experienced first-hand how the whole country has fallen in love with goya.
-
27m 44s
It's the vegetable of choice for battling the Japanese summer heat.
-
27m 50s
In Tokyo, every ingredient has its own story.