A Japanese telecom giant is launching a new business to combat potential issues feeding the world's growing population. NTT East has partnered with a farming startup to raise crickets as a food source.
The company is working with a firm that specializes in cricket farming. The two have launched a pilot farm near Tokyo to optimize raising the insects for food.
Crickets are rich in protein and have a low environmental footprint. They taste similar to prawns and can be turned into food powder.
NTT East plans to use its IT expertise to maximize the efficiency of large-scale production operations.
The telecom aims to commercialize the project and provide the system to other companies. It is already engaged in red salmon farming.
The firm believes its food businesses could pull in tens of millions of dollars in five years.